Shoot First and Ask Questions Later! A Social Media Strategy for Building a Wine Label Database

  • Jeff Hurn Act3 Partners
  • Jack Schaeffer ACT 3 Partners
Keywords: wine, digitizing, photography, social media, crowdsource, crowd source, database, searchable

Abstract

Our collaboration with the University of California Davis to provide cost effective high resolution / high quality digitizing services for their unique social media / crowd sourcing website to build a research database.

Acknowledgements:

Special thanks to Peter Brantley, Director of Online Strategy at the UC Davis Library, and Amy Azzarito, the product manager for "Label This."

Published
2020-02-07
Section
Perspectives